Panini America to Make its Presence Felt at Tonight's Lakers/Spurs Game in L.A.

[The Question]

The last time Panini America ventured*west to Los Angeles — in late March*for the first of the company’s two sponsored events in conjunction with the Lakers –*Kobe Bryant gave*away a pair of his autographed sneakers to help*spread the word about Panini Authentic.

Tonight,*company officials return to the Staples Center intent on making sure*their message sticks around all postseason long.



Fans attending this evening’s*game between Bryant’s Lakers and the rival San Antonio Spurs will receive*an*official 2011 Panini America NBA Sticker Album and a special commemorative sheet of six stickers to help jumpstart their collections.

For those counting at home, that’s 20,000 albums and 20,000 sticker sheets*– on the heels of distributing thousands of packs of 2011 Panini NBA Adrenalyn packs during that late-March visit.

As if*fans in the area*didn’t have enough reasons to attend tonight’s*clash between Western Conference heavyweights.

Until tipoff, then, here’s hoping this gallery from*Panini America’s last Lakers night will get you game ready.




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