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Captain Marvel - Domestic Box Office Now At $266 Million

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  • Captain Marvel - Domestic Box Office Now At $266 Million

    Captain Marvel Delivers a Massive $153M Domestic Opening and $455M Worldwide

    Disney's release of Marvel Studios's Captain Marvel gave the domestic box office a much needed jolt after the first two months of the year struggled to compete with 2018. The twenty-first entry into the Marvel Cinematic Universe delivered the franchise's seventh largest opening weekend of all time while grossing more over its first three days than the combined totals of any previous three-day weekend so far this year.

    With an estimated $153 million, Captain Marvel proved a massive success, bringing in the third highest March opening of all-time, and don't be surprised to see actuals push the film's total a bit higher come Monday afternoon. Historically, the performance ranks among openings that include The Dark Knight ($158.4m opening), The Hunger Games: Catching Fire ($158m opening), Rogue One ($155m opening) and The Hunger Games ($152.5m opening), the four of which representing a total domestic gross ranging from $408-530+ million.

    On average, the 20 previous releases in the MCU delivered a 2.76x multiplier, which would suggest Captain Marvel's run would finish around $422 million based on the film's domestic opening weekend. That said, should it manage to top Iron Man 3's $409 million domestic run it would rank as the fifth largest film in the MCU.

    It is interesting to note exits, which show the film playing to an opening weekend crowd that was 55% male and 45% female, which, along with Black Panther and Ant-Man and the Wasp, is the smallest gender divide among films in the MCU, but nowhere near the 52% female crowd Wonder Woman played to back in June 2017. Additionally, 64% of the film's opening weekend crowd was aged 25 or older, which ranks as one of the older audiences for an MCU film, while it earned an "A" CinemaScore.

    Internationally, Captain Marvel delivered an estimated $302 million, making it the fifth highest international opening weekend of all-time and the sixth largest worldwide debut ever. Leading the way was the film's opening in China, which is estimated at $89.3 million, which ranks as the third largest MCU opening weekend ever in the market behind Avengers: Infinity War and Captain America: Civil War. Behind China is South Korea with a $24.1 million debut followed by the UK ($16.8m), Brazil ($13.4m), Mexico ($12.8m), Australia ($10.7m), Indonesia ($10.1m), Russia ($9.8m), France ($9.2m), Germany ($7.8m), India ($6.9m), Thailand ($6.6m), Taiwan ($6.4m), Philippines ($6.3m), Malaysia ($5.6m), Italy ($5.5m) and Hong Kong ($5.2m). Next weekend the film will open in Japan serving as the only market where the film has yet to be released.

  • #2
    Captain Marvel Tops $760 Million Worldwide as Newcomers Overperform

    For a second weekend in a row Disney and Marvel's Captain Marvel topped the weekend box office as it has now posted over $760 million worldwide in just twelve days in global release.

    Disney's Captain Marvel topped the weekend box office for a second weekend in a row, delivering an estimated $69.3 million sophomore frame, dipping -54.8% and outperforming the -56% average second weekend dip for a film in the Marvel Cinematic Universe. This pushes the film's domestic cume over $266 million after just ten days in domestic release.

    Internationally, Captain Marvel opened in its final international market this weekend, finishing #1 with an estimated $5.6 million in Japan. China remains the top grossing international market with an estimated $132 million followed by South Korea ($36.5m), the UK ($30.9m), Brazil ($24.3m) and Mexico ($22.4m). Overall, the film brought in $119.7 million from 54 markets this weekend for an overseas cume that now totals $494 million for a global cume that is now over $760 million. That number already surpasses ten previous releases in the MCU globally and will soon top Guardians of the Galaxy ($773.3m globally) to become the tenth highest grossing worldwide release in the MCU.

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