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As WWE's second-biggest pay-per-view of the year, it's important that SummerSlam delivers newsworthy, shocking events. It cannot be just another run-of-the-mill event which, while delivering good matches, plays out largely as expected.
The chances of the show delivering a surprise are increased by the recent results of the Money in the Bank event.
Both Damien Sandow and Randy Orton emerged from the show with title shots. Sandow has a shot at the World Heavyweight title, and Orton has a contract for the WWE Championship.
WWE SummerSlam 2013: PPV Extravaganza Must Surprise Fans to Be a Success | Bleacher Report
The chances of the show delivering a surprise are increased by the recent results of the Money in the Bank event.
Both Damien Sandow and Randy Orton emerged from the show with title shots. Sandow has a shot at the World Heavyweight title, and Orton has a contract for the WWE Championship.
WWE SummerSlam 2013: PPV Extravaganza Must Surprise Fans to Be a Success | Bleacher Report
