Lay's Chocolate Potato Chips Coming Soon | ABC News Blogs - Yahoo
OMG. LOL!
OMG. LOL!
If your taste buds crave the combination of salty and sweet, then this chip is for you.
Lay's has announced it will sell Lay's Wavy Potato Chips Dipped in Milk Chocolate, a sweet new offering from the salty snack giant whose name says it all.
The chips will only be sold in certain stores, however, and only for a limited time, from next week through the end of the holiday season, a Frito-Lay's spokeswoman confirmed to ABCNews.com today.
"During the holiday season, consumers look for flavorful,indulgent snack options – especially when it comes to savory and sweet,"Jennifer Saenz, Frito-Lay's senior director of marketing said in a statement provided to ABCNews.com. “With Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate, we’ve combined the best of both tastes into one delicious snack."
![](http://l.yimg.com/bt/api/res/1.2/oQyBEUfYcuTPCxC2pntutA--/YXBwaWQ9eW5ld3M7cT04NTt3PTYwMA--/http://l.yimg.com/os/590/2013/11/01/ht-lays-wavy-chocolate-ll-131101-16x9-608-jpg_165623.jpg)
The $3.49, 5-ounce bags of chips will be sold only at Target stores. The company says it will consider making the chips a permanent offering if the limited rollout is a success.
The chocolate-dipped potato chips are the latest attempt by Lay's to broaden its brand's flavors. Earlier this year the company launched the "Do Us a Flavor" contest, an online competition that asked consumers to submit their own flavors and then vote on their favorite.
Lay's has announced it will sell Lay's Wavy Potato Chips Dipped in Milk Chocolate, a sweet new offering from the salty snack giant whose name says it all.
The chips will only be sold in certain stores, however, and only for a limited time, from next week through the end of the holiday season, a Frito-Lay's spokeswoman confirmed to ABCNews.com today.
"During the holiday season, consumers look for flavorful,indulgent snack options – especially when it comes to savory and sweet,"Jennifer Saenz, Frito-Lay's senior director of marketing said in a statement provided to ABCNews.com. “With Lay’s Wavy Original Potato Chips Dipped in Milk Chocolate, we’ve combined the best of both tastes into one delicious snack."
![](http://l.yimg.com/bt/api/res/1.2/oQyBEUfYcuTPCxC2pntutA--/YXBwaWQ9eW5ld3M7cT04NTt3PTYwMA--/http://l.yimg.com/os/590/2013/11/01/ht-lays-wavy-chocolate-ll-131101-16x9-608-jpg_165623.jpg)
The $3.49, 5-ounce bags of chips will be sold only at Target stores. The company says it will consider making the chips a permanent offering if the limited rollout is a success.
The chocolate-dipped potato chips are the latest attempt by Lay's to broaden its brand's flavors. Earlier this year the company launched the "Do Us a Flavor" contest, an online competition that asked consumers to submit their own flavors and then vote on their favorite.
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